China`s CDC Games To Expand Globally
Further ensuring that Western gamers will have a hard time escaping
the sometimes cool, frequently criticized glut of games coming out of
China and other points East, CDC Games - operating 13 games in China -
is making plans to expand to the rest of the world through the creation
of a new creatively-named subsidiary, CDC Games International (that
would be 'CGI' for short). Apparently trying to fast-track their way to
global success, they plan to launch some of their free-to-play
offerings in the Japanese and North American markets later this year.
The new subsidiary will leverage the domain expertise of
CDC Games to seek out licensing opportunities that will enable the
company to enter targeted global markets including Japan, North America
and southeast Asia. CGI intends to launch new online MMO games in Japan
and North America in late Q4 this year through its own operations as
well as through publisher partners. The company has completed initial
plans for publishing games directly in North America and Japan,
including plans to leverage the global network and support
infrastructure already established by its sister company, CDC Software.
They also announced sub-licensing agreements with companies in
Taiwan and Southeast Asia and ... a lot of other stuff. Agreements to
right of them, agreements to left of them - looks like they're serious
about invading foreign markets. The question is - will gamers outside
of China bite? |
